Information for Brokers and Assisters

Brokers and Maine Enrollment Assisters (MEAs) both play a crucial role in assisting consumers with applying for coverage through CoverME.gov. Both brokers and MEAs must be trained and certified before they can assist consumers shopping for Marketplace plans.

2024 training for brokers and MEAs is now available. Create an account or log in to the CoverME.gov Learning Management System to get started.

Assisting consumers outside of the Open Enrollment Period? Please reference our step-by-step guide for setting up a consumer account on CoverME.gov (PDF) and our full list of Special Enrollment Period eligibility criteria  (PDF).  

Brokers

Operating as a broker on CoverME.gov will give you the opportunity to assist consumers applying for health insurance coverage through CoverME.gov.

Already certified by CoverME.gov?

Log in to access the broker portal here. If you have already certified for 2024 training but have not yet registered for certification, you can do so here.

Interested in becoming a CoverME.gov certified broker?

In order to be certified to sell Marketplace plans through CoverME.gov, brokers must:

  • Have an active license with health authority through the Maine Bureau of Insurance;
  • Complete the 2024 online broker training offered by CoverME.gov through the online Learning Management System (LMS) and pass a Final Exam; and
  • Register for certification on CoverME.gov and agree to the privacy and security protection requirements for the Marketplace.

After registering for certification, staff from the Office of the Health Insurance Marketplace will review your registration and check for compliance with training and licensure requirements before certifying you. This review process between registration and certification can take 7-10 days. Once you have been certified, you will receive an email with a link to log in and finish setting up your CoverME.gov broker account. Please be aware that brokers may only begin selling Marketplace plans after they have received their certification from the state. 

Once you are certified as a broker through CoverME.gov, information about you and your business will also be made available through CoverME.gov’s Find Local Help tool for Maine consumers who need assistance. If you are a certified broker and wish to update your information on the Find Local Help tool, please email us at SBMBrokers.dhhs@maine.gov.

Have Questions?

Contact the CoverME.gov Consumer Assistance Center at (866) 636-0355.

Questions about broker certification and portal access can also be emailed to SBMBrokers.dhhs@maine.gov.

Questions about the status of your license? Use the Maine Bureau of Insurance (BOI) licensee lookup tool.

Maine Enrollment Assisters

Maine Enrollment Assisters (MEAs) will continue to be certified by the organization they are employed by or volunteer with.

In order to be certified by their organization, all MEAs must complete training available through the online Learning Management System. When creating an account through the system, be sure to select “Maine Enrollment Assister” under the “user role” section. MEAs are not required to enter a National Provider Number or Tax ID Number in the registration form.

MEAs with questions about training should contact the CoverME.gov Consumer Assistance Center at (866) 636-0355.

Organizations interested in becoming Maine Enrollment Assister Organizations should reach out via email to SBMAssisters.dhhs@maine.gov.